
Ads Not Converting? Here’s the Exact Framework We Use at Suss Ads to Diagnose the Leak
Stop guessing why ads aren't converting. This guide reveals the exact 5-step framework Suss Ads uses to diagnose performance leaks and restore ROAS.
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Stop guessing why ads aren't converting. This guide reveals the exact 5-step framework Suss Ads uses to diagnose performance leaks and restore ROAS.

Suss AI is an intelligent analytics and campaign management hub built into the Suss Ads platform. It gives brands, agencies, and media owners real-time insights, automated reporting, and effortless access to campaign performance—all through simple, natural-language queries

Say goodbye to marketing guesswork. Suss Ads is launching Suss AI: an intuitive analytics hub that brings clarity and speed to campaign reporting. Read how this new tool uses artificial intelligence to give African brands instant access to real-time data and automated insights through a simple conversational interface.

Discover how Suss Ads is unlocking Uber’s 26M+ riders with high-impact, real-time advertising. From 100% share of voice to dynamic targeting and unmatched attention, Uber Ads is redefining how brands reach consumers on the move. Explore why top industries—from sports betting to retail—are already seeing record engagement and performance. Dive into the future of mobility-powered advertising.

Reach your audience directly, instantly, and personally with 98% open rates and real-time engagement. WhatsApp is where 3 billion people connect every day—and now, it’s where your business can grow.

Suss Shop turns digital ads into instant, shoppable experiences. When a user clicks an ad, they immediately see real-time product info, select a preferred retailer like Jumia or Carrefour, and go straight to checkout with the item already in their cart.

Kenya’s new Crypto Asset Bill officially regulates digital currencies, boosting trust and innovation across fintech, digital marketing, and betting. This move positions Kenya as a leading fintech hub, opening new opportunities for blockchain-driven growth and transparency.

The next era of smart advertising is here — create high-performing ad content in seconds with AI-powered precision, personalization, and speed. Smarter campaigns start now.

These are ads you can play, designed to capture attention through interaction, not interruption. Across Kenya and Tanzania, brands are now using gamified campaigns to stand out, drive engagement, and deliver measurable results.

Telegram has rapidly evolved from a simple messaging platform into one of Kenya’s most powerful digital ecosystems — blending communication, content, and commerce. As of 2025, Kenya records an impressive 15.1 million Telegram user identities, representing 26.5% of the total population (57 million). With 27.4 million internet users in the country, Telegram now reaches over half of Kenya’s online population, making it a central hub for communities, creators, and brands alike. With more than 13.4 million impressions available per month, Telegram offers advertisers an ecosystem where they can connect directly with passionate audiences — from football fans and meme enthusiasts to traders, daters, and gamers — in spaces that feel personal, authentic, and community-driven.

In digital advertising, timing is everything. Campaigns launch in real time, audiences shift overnight, and opportunities don’t wait for business hours. That’s why we’ve rolled out a new feature designed to keep you supported whenever you need it: Support Chat is now live on the Suss Ads dashboard, available 24/7.

Advertising today is more competitive than ever. Businesses are fighting for customer attention across multiple platforms, and with higher competition often comes higher costs. That’s why Suss Ads is giving new advertisers a $250 ad credit when they spend $500 using Card, Crypto, or M-Pesa payments on the dashboard - a limited-time boost to help you cut through the noise and reach more customers without overstretching your budget.

The latest update on the Suss Ads Dashboard introduces multiple payment options—Card, M-Pesa, Bank Transfer, and Digital Assets—giving brands seamless, secure, and flexible ways to manage campaigns while reinforcing trust with real-time reconciliation, compliance, and integrated branding tools.

When the whistle blows in the English Premier League (EPL), it’s not just football fans who come alive; it’s brands too. With over 4.7 billion people across 212 territories accessing EPL content through TV, digital, and social platforms, the league remains the most-watched sporting competition in the world. For marketers, this creates an unmatched playground for real-time, emotionally charged brand engagement.















































The Founder of the digital marketing agency, Dennis Maina, has been named among the Top 25 Men in Digital by the SOMA Awards 2023 After the agency’s MSK Gala Award Sweep.


On October 19th, 2023, the enchanting Snowball Studios hosted King Kaka’s exclusive listening party for his eagerly anticipated EP “Rhyme Book Ya Nutcase”. The EP is set to release on October 22nd, 2023. What made this listening party special was its immersive quality